Content Management System
If Baldwin needed to rely on technical assistance to keep the website up to date, not only would it be a significant expense, but it would also cost them speed. Baldwin is using the ONeil Interactive content management system that gives them control of most every aspect of BaldwinHomes.net - adding and deleting communities, plans, updating features, prices, and sales rep contact info. They can even add new salesperson bio videos as fast as they can film them.